
Ready to Start Offering B2B Finance?
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Ready to Start Offering B2B Finance?
Did you know that most UK businesses don’t offer B2B finance?
This gap in the market is your chance to stand out from your competitors and grow your business.
Flexible finance drives conversion and increases order value for merchants selling to businesses.
Keep reading for our simple guide to get you started with B2B finance.
Why Offer B2B Finance?
Offering finance is essential to make medium to high-value purchases affordable.
Despite many B2B customers preferring flexible payment methods, most B2B merchants are unequipped to offer credit.
Early adopters of B2B finance have reported up to 40% increase conversion and increases in order value all while getting settled upfront by the lender.
Tailor Finance Options to Your Product or Service
Lower-value items suit pay in 30 days or 3 instalments, while higher-value goods benefit from longer-term instalments over 12 months.
This improves affordability and will lead to an increase in average order values.
Marketing Finance on Your Website
If your business uses an e-commerce website, it is essential to let customers know about your B2B finance options.
Market your credit products on category, product, and cart pages, and at checkout for a smooth experience.
Reassure customers that their purchase can be financed to reduce cart abandonment.
No FCA Authorisation Needed
Unlike consumer finance, B2B finance does not require the firm to be FCA authorised - even when offering credit products longer than 12 months, or interest-bearing.
However, if your business sells to sole traders, you may still need to be authorised.
Grow Your Business Today!
Stand out from your competitors by offering flexible B2B finance.
FinMatch connects you to trusted lenders and simplifies integration.
Our finance solutions are tailored to your business and customers to maximise sales and loyalty.
Contact us for a free action plan!
Sources:
- Allianz Trade (2024) Revolutionizing B2B payments: Key statistics and trends. Available at: https://www.allianz-trade.com/en_global/news-insights/business-tips-and-trade-advice/revolutionizing-B2B-payments-key-statistics-and-trends.html